Though the ideas are not out there yet, I have got some ideas of my own for Madewell to go green. Instead of donating the jeans that are donated in return for a discount to the needy (not that that is a bad idea) they should recycle them into the factories to use on a special line of cheaper jeans for people to buy. Not only would it be cool to be wearing hundreds of threads of denim that have traveled places around the world, people would buy them because they were affordable. It would help everyone out. The people who turn the jeans in get a discount on a new pair, and people get a discounted price on old jeans made new. It really fits into the whole, Madewell theme if you ask me, and what could it hurt? They are making money either way.

Another idea that crossed my mind was that they should collect jeans to be recycled and made into other products, such as a chair or bags or anything. Even coats could be made with them and then sent to places where kids needed coats but couldn't afford them or did not have them readily available. You can make anything useful with recycled denim. Just last year a tornado hit where I live. Our fashion program made rescue bags out of denim and then filled them with home necessities that we may sometime take for granted. These people had nothing and we gave them things such as snacks, tooth brushes and other toiletry items. With a little effort and a little love you can do anything! Especially with denim!